{"product_id":"lg-55-oled-ai-b5-4k-smart-tv-2025-oled55b56la-aek","title":"LG 55\" OLED AI B5 4K Smart TV (2025) | OLED55B56LA.AEK","description":"\u003cdiv class=\"clearfix\"\u003e\n\u003ch5\u003eSee the Details of Every Light and Dark\u003c\/h5\u003e\n\u003cp\u003e\u003cem\u003e*Omdia. 12 years of Number 1 regarding most sold units 2013-2024. This result is not an endorsement of LGE or its products. Visit https:\/\/www.omdia.com\/ for more details.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"clearfix\"\u003e\n\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/OLED97G54LW.AEK\/OLED97G54LW.AEK_2.avif\" alt=\"\"\u003e\n\u003ch5\u003eOur Most Brilliant Alpha 11 AI Processor Gen2 for the Best Viewing Experience\u003c\/h5\u003e\n\u003cp\u003eAlpha 11 AI Processor Gen2 upscales visuals to 4K quality with stunning colour and brightness. AI engines perceive objects with pixel-level precision to enhance picture quality for the best viewing experience possible.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e*Compared to the same year entry level Smart TV alpha 7 AI Processor Gen8 based on internal spec comparison.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"clearfix\"\u003e\n\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/OLED97G54LW.AEK\/OLED97G54LW.AEK_3.avif\" alt=\"\"\u003e\n\u003ch5\u003e3X Brighter Visuals with Brightness Booster Ultimate\u003c\/h5\u003e\n\u003cp\u003eThe alpha 11 AI Processor Gen2 the new light emitting structure and lighting control architecture deliver up to three times brighter visuals.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e*Brightness may vary based on model, screen size, and market region.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e*Peak brightness is 3X brighter than LG OLED B5 @10% window by Internal measurements.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"clearfix\"\u003e\n\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/OLED97G54LW.AEK\/OLED97G54LW.AEK_4.jpg\" alt=\"\"\u003e\n\u003ch5\u003eExperience Perfect Black OLED, Only with LG OLED: Perfect Black Even in Bright or Dark Spaces\u003c\/h5\u003e\n\u003cp\u003ePerfect Black is UL-verified and delivers true black levels to enhance perceived brightness and contrast, whether it's bright or dark around you.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e*LG OLED Display is verified by UL for perfect black measured to IDMS 11.5 Ring-light Reflection, based on typical indoor lighting environment (200 lux to 500 lux).\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53537819132227,"sku":"OLED55B56LA.AEK","price":1003.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0581\/1761\/9848\/files\/OLED83G54LW_Euros_25_resized.jpg?v=1754582819","url":"https:\/\/euronicsireland.ie\/products\/lg-55-oled-ai-b5-4k-smart-tv-2025-oled55b56la-aek","provider":"Euronics B2B","version":"1.0","type":"link"}